brand identiy: logo • 2 websites • videos • print • packaging 

I've been working with The Heather Trew Foundation since day one...

Working closely with Judy Trew, I designed the foundation logo, stationary and business cards.  I first met Heather at a photoshoot when she was pursuing a music career.  A photo from our shoot ended up being the "face of the foundation" used on most of the printed materials including the Guardian Angel Bracelet packaging and the website.  As the foundation has grown the scope of my work has expanded to projects including writing, producing and directing PSA's and educational videos for Trew friends, the division of the foundation focused on high school and college chapters. Scroll down.

Guardian Angel Bracelet package design

Foundation website

special event flyers • postcards • rack cards • Tshirt

Trew friends website and a sticker that ended up a logo ;)

Trew friends is the division of the Heather Trew Foundation focusing on college and high school chapters and clubs.

The latest version of the website was designed to work seamlessly with mobile since the demographic would be looking at it on their phones.

Every page has a call to action to register to be an organ donor - the main goal of the foundation. 

As the foundation has grown my scope of work has expanded to projects including writing, producing and directing PSA's and educational videos for Trew friends 

more work

© 2020 by Kathy Cacicedo